Cosmogen relies on mono-materials with two patented innovations


Cosmogen is making a strong comeback at Luxe Pack Monaco, after the disruption to business caused by the pandemic. “During lockdowns, we focused on preparing for the post-crisis situation, by injecting available liquidity into innovation,», Explains Priscille Caucé, CEO of the company.

Respond to the emergence of solid cosmetics

The Cosmogen teams were first interested in the emergence of solid cosmetics, in particular for care and make-up formulas, more and more developed in the form of a solid stick. These new waterless, economical and nomadic formats appeal to young consumers.

After a thorough study of the market needs for this type of product, Cosmogen launched Stick Reuse: a patented mono-material (PP) stick, recyclable, waterproof & refillable (56% plastic saved with each refill), the only one to date to combine these four advantages, specifies Cosmogen. The tube can be filled from the top or from the bottom and can therefore be adapted to the different industrial tools of the customers.

The Stick ReUse is available with two exclusive removable applicators: a brush for cleaning and skin tone and a cold metal applicator for massage. Currently available in 15ml format, the ReUse Stick should soon be available in 30ml format, especially for sun sticks.

Tubes with removable applicators

Cosmogen also completes its wide range of removable applicator tubes with a dedicated hair care solution.

New Detox’n Reuse tube offers an applicator that can be screwed onto a 100 to 150 ml tube with a diameter of 50 mm for applications such as shampoos, hair care and treatments including scalp scrubs.

100% rPET brush

Always looking for sustainable solutions, Cosmogen presents BRUSH, a patented mono-material makeup brush, entirely made of recycled PET, without glue.

After reducing the number of components in its brushes, the French company also sought to increase the proportion of recycled synthetic fibers in the tuft. After several tests, it successfully reached 100%, thus paving the way for a brush entirely in PET.

According to LCA [1] tool used by Cosmogen to measure the impact of its sustainable innovations, this brush reduces the impact on global warming by 49%.


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